Tafrija Privacy Policy

Last Updated: June 2026

Tafrija African Accessories (“Tafrija,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what personal information we collect when you visit or shop at tafrija.co.ke, how we use it, who we share it with, and the rights you have over it.

1. Who We Are

Tafrija African Accessories is based in Lower Kabete, Kiambu, Kenya. You can reach us at:

• Email: sales@tafrija.africa
• Phone: +254 782 692 576

2. Information We Collect

We collect the following categories of information:

Information you give us directly:

• Name, email address, phone number, and delivery/billing address when you place an order
• Payment details processed through our payment provider, Pesapal (we do not store your card or mobile money details ourselves)
• Email address when you sign up for our newsletter or discount offer
• Any information you share with us via WhatsApp, our contact form, email, or phone

Information collected automatically:

• IP address, browser type, device type, and pages visited, collected through standard website analytics
• Cookies used for cart functionality, currency selection (KES/USD), and to remember your newsletter signup status

Information from third-party tools on our site:

• Our WhatsApp chat widget (Joinchat) may set first-party cookies to control when the chat prompt is shown. These cookies do not collect personal data themselves, but any message you choose to send us via WhatsApp is received as a normal WhatsApp conversation
• We use the Meta (Facebook) Pixel to understand how visitors use our site and to measure the effectiveness of our Facebook and Instagram advertising. This tool may collect information about your browsing activity on our site. You can control this through your Facebook ad preferences or browser cookie settings

3. How We Use Your Information

We use your information to:

• Process and deliver your orders
• Communicate with you about your order, including shipping updates and customer service
• Send you marketing emails if you’ve opted in (you can unsubscribe at any time)
• Respond to messages sent via WhatsApp, email, or our contact form
• Improve our website and product offering
• Detect and prevent fraud
• Comply with our legal obligations, including tax and consumer protection laws in Kenya

4. Who We Share Your Information With

We share your information only as needed to run our business:

• Pesapal, our payment gateway, to process payments
• DHL and local courier partners, to deliver your order
• Service providers who help us run our website, send emails, or provide customer support tools
• Government or regulatory authorities, where required by law

We do not sell your personal information to third parties.

5. Cookies

We use cookies for:

• Keeping items in your cart as you browse
• Remembering your currency preference (KES or USD)
• Newsletter signup status
• Analytics and advertising (via the Meta Pixel, described above)

You can disable cookies through your browser settings, though this may affect how parts of the site function, such as your cart or currency display.

6. Data Retention

We retain order and customer information for as long as necessary to fulfil orders, meet our legal and tax obligations, and resolve any disputes. Newsletter subscriber information is kept until you unsubscribe.

7. Your Rights

You have the right to:

• Ask what personal information we hold about you
• Ask us to correct inaccurate information
• Ask us to delete your personal information, subject to our legal retention obligations
• Withdraw consent for marketing emails at any time by clicking “unsubscribe” in any newsletter

To exercise any of these rights, contact us at sales@tafrija.africa.

8. Data Security

We take reasonable technical and organizational measures to protect your personal information, including securing our website with SSL encryption and using a reputable, PCI-compliant payment processor (Pesapal) so that we never directly handle or store your full card details.

9. Children’s Privacy

Our website is not directed at children, and we do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date.

11. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us:

Tafrija African Accessories
Email: sales@tafrija.africa
Phone: +254 782 692 576
Address: Lower Kabete, Kiambu, Kenya